Shimano S-PHYRE RC9 (SH-RC910) Road Cycling Shoes
Engineered Without Compromise. Built to Win.
Race-winning technology. World-class power transfer. Exceptional comfort.
Introducing the brand-new Shimano S-PHYRE RC910 – the latest generation of Shimano's flagship road cycling shoe, engineered for professional racing and riders who refuse to compromise on performance.
Developed to deliver exceptional pedalling efficiency, stability and comfort, the RC910 combines Shimano's latest Carbon Hollow Core sole technology, DYNALAST 2.0, an advanced carbon fibre heel cup and a precision-engineered BOA Li2 closure system.
Every detail has been refined to help you transfer more of your effort into forward motion, whether you're attacking a climb, powering through a time trial or sprinting for the finish line.
Weighing just 233g in size 43, with Shimano's maximum stiffness rating of 12, the S-PHYRE RC910 delivers elite-level performance without sacrificing the fit and comfort needed for long days in the saddle.
Inspired by the World's Best
The S-PHYRE range is associated with some of professional cycling's biggest names, including Mathieu van der Poel, one of the sport's most explosive and accomplished riders.
From the cobbles of the Spring Classics to the demands of the Tour de France, Shimano S-PHYRE footwear is built for the intensity of racing at the highest level.
Now you can experience Shimano's latest flagship racing shoe on your own rides.
Carbon Hollow Core Sole – Maximum Power Transfer
At the heart of the RC910 is Shimano's advanced Carbon Hollow Core midsole.
Designed to deliver outstanding rigidity while keeping weight low, the carbon construction creates a stable platform for efficient pedalling.
The seamless midsole design also reduces stack height, positioning your foot closer to the pedal axle to improve the connection between rider and bike.
With a stiffness rating of 12 out of 12, the RC910 sits at the very top of Shimano's road shoe performance range.
DYNALAST 2.0 – Designed for the Entire Ride
Maximum stiffness is only part of the story.
Shimano's updated DYNALAST 2.0 technology refines the shoe's shape and foot support to help reduce fatigue during prolonged, high-intensity riding.
Rather than focusing solely on individual pedal strokes, Shimano has engineered the RC910 for consistent efficiency over thousands of revolutions.
The result is a shoe designed to perform just as effectively deep into a demanding ride as it does during the opening kilometres.
Advanced Carbon Fibre Heel Stabilisation
The RC910 features a sculpted carbon fibre heel cup with anti-twist stabilisation.
This construction helps secure the rear of the foot, reducing unwanted movement during hard efforts and improving the connection between shoe and pedal.
Whether you're climbing out of the saddle or launching a sprint, the secure heel structure provides the support needed for confident power delivery.
Precision Fit with Dual BOA Li2 Dials
Two low-profile BOA Li2 dials allow precise adjustment of the shoe's fit.
The dual-zone closure system provides independent control over different areas of the upper, helping riders achieve a secure, personalised fit.
The updated surround-wrapping upper follows the shape of the foot from toe to instep, distributing pressure and improving comfort.
Improved Ventilation and Breathability
Strategically positioned perforations in the redesigned upper improve airflow while maintaining the structure and support expected from a professional racing shoe.
This helps manage comfort during long summer rides, demanding climbs and high-intensity training sessions.
Refined Cleat Positioning
The RC910 incorporates Shimano's next-generation SPD-SLR road pedal interface, with an extra-wide cleat adjustment range.
This offers greater flexibility when positioning cleats to suit individual riding styles and bike-fit requirements.
For riders seeking an optimised cycling position, precise cleat setup can be an important part of achieving comfort and efficient pedalling.
Three Fit Options
Shimano recognises that no two riders' feet are exactly alike.
The RC910 range offers three fit profiles:
Standard – for riders requiring a conventional performance fit.
Wide – for riders who need additional room.
Narrow – for riders who prefer a closer-fitting shoe.
Availability of each option may vary by market, size and colour.
Why Buy Your Shimano S-PHYRE RC910 from The Endurance Hub?
At The Endurance Hub, we're cyclists and triathletes ourselves, and we understand that choosing the right cycling shoes is about much more than simply picking a size.
A properly fitting shoe can make a significant difference to your comfort and enjoyment on the bike.
Visit our shop in Littleborough, Rochdale, where we can help you choose the correct size, discuss the fit and advise on cleat positioning.
Whether you're racing, training for a sportive, competing in triathlons or simply looking to upgrade your cycling equipment, we're here to help.
The Shimano S-PHYRE RC910 – engineered for the world's best, available for your next ride.
Contact The Endurance Hub for availability, sizing and ordering information.
New Shimano SPD-SLR Pedal Technology
The Shimano S-PHYRE RC910 has been developed alongside Shimano's latest SPD-SLR road pedal technology, delivering an even closer connection between rider and bike.
Combined with compatible SPD-SLR pedals and cleats, the new system offers reduced stack height, stable engagement and a highly responsive pedalling platform.
Already riding Shimano SPD-SL pedals? The RC910 also accommodates conventional three-bolt SPD-SL cleats, so you don't have to change your existing pedals just to enjoy Shimano's latest flagship shoes.
Please note that SPD-SL and SPD-SLR cleats and pedals are different systems and must be correctly matched.
Speak to The Endurance Hub for advice on shoe sizing, cleat compatibility and pedal upgrades.
Shimano S-PHYRE RC910 – Independent Reviews & First Impressions
The brand-new Shimano S-PHYRE RC910 has already attracted attention from cycling journalists and independent reviewers, with early feedback highlighting its improved fit, exceptional foot stability, precision adjustment and advanced pedal interface.
road.cc – First Ride Review
Early testing highlighted the improvements Shimano has made to the RC910's fit and comfort.
The revised standard fit provides additional room around the forefoot, while the redesigned carbon heel cup helps keep the foot secure during demanding efforts.
The combination of a stiff carbon sole and Shimano's new SPD-SLR pedal system delivers a stable, connected pedalling platform.
The reviewer also noted that the updated heel cup and fit may not suit every rider, making correct sizing particularly important.
Review: https://road.cc/feature/first-ride-review-shimano-dura-ace-spd-slr-pedals-great-yet-annoying
BikeRadar – Shimano SPD-SLR System Review
BikeRadar's early testing of Shimano's new pedal system highlighted the additional cleat adjustment available with the RC910 shoes.
This greater adjustment range allowed the reviewer to achieve their preferred cleat position, an important consideration for riders who are particular about their bike fit.
The review also examined Shimano's redesigned SPD-SLR pedal interface, developed to provide a lower stack height and a stable connection between shoe and pedal.
One important consideration is that the new SPD-SLR pedals require matching SPD-SLR cleats, although the RC910 shoes also accommodate conventional SPD-SL cleats.
Review: https://www.bikeradar.com/reviews/components/pedals/shimano-dura-ace-pd-r9300-spd-slr-pedals
Velora Cycling – First Ride Impressions
Initial impressions from Velora Cycling highlighted the comfort and secure feel of the Shimano S-PHYRE RC910.
The reviewer found the updated standard fit comfortable, while noting that the wide version offered considerably more room.
The combination of the RC910 shoe and Shimano's new SPD-SLR pedal system provided a secure, stable connection during riding.
Although the reviewer appreciated the improvements, they questioned whether riders already happy with their existing high-end shoes and pedals would necessarily need to upgrade.
Review: https://veloracycling.com/tech/reviews/shimano-spd-slr-review-cleat-fit
Overall Independent Review Summary
Early independent feedback suggests Shimano has made meaningful improvements to its flagship S-PHYRE road cycling shoe.
Key positives highlighted by reviewers:
Improved forefoot comfort and additional room in the standard fit.
Excellent foot security and heel stability.
Extremely stiff carbon sole for efficient power transfer.
Greater cleat adjustment flexibility.
Precise fit adjustment through dual BOA Li2 dials.
A stable, responsive connection with Shimano's new SPD-SLR pedal system.
Things to consider:
The updated DYNALAST 2.0 fit differs from previous Shimano S-PHYRE shoes.
The wide version may be too roomy for some riders.
The carbon heel structure may not suit every foot shape.
SPD-SLR pedals and cleats must be correctly matched.
Long-term independent durability testing is still limited.
The Endurance Hub Verdict
The Shimano S-PHYRE RC910 looks set to be one of the most desirable premium road cycling shoes for riders seeking professional-level performance.
With its exceptionally stiff carbon sole, low weight, improved foot stability and refined fit, it offers an impressive combination of performance and comfort.
For competitive road cyclists, time triallists and serious enthusiasts looking to maximise their connection with the bike, the RC910 is certainly worth considering.
As with any high-performance cycling shoe, correct sizing and fit are essential.
Contact The Endurance Hub for advice on sizing, availability and ordering.